Privacy Policy

Effective Date: 24 April 2026

At Incline Peps, we take your privacy seriously. This Privacy Policy explains how we collect, use, store, and protect your personal information in accordance with the UK General Data Protection Regulation (UK GDPR) and the Data Protection Act 2018.

1. Who We Are

Incline Peps is a UK-based company operating an online store supplying research-related products.

Contact Information:
Email: inclinepeps@gmail.com

2. Information We Collect

a) When you place an order:

  • Full name
  • Email address (used for communication and order updates)
  • Billing and delivery address
  • Phone number (if provided, used for delivery updates)
  • Order details and purchase history

We do not store any payment card information. All payments are securely handled by trusted third-party payment processors.

b) When you contact us via forms or email:

  • Name
  • Email address
  • Message content
  • IP address
  • Spam verification data (e.g. Google reCAPTCHA)

c) Technical information collected automatically:

  • IP address
  • Browser type and version
  • Device and operating system
  • Website usage data (via cookies and analytics tools)

3. Legal Basis for Processing

We process your personal data under the following lawful bases:

  • Order processing: Contractual necessity
  • Customer support enquiries: Legitimate interest
  • Legal and tax compliance: Legal obligation
  • Spam and fraud prevention: Legitimate interest
  • Website improvement and analytics: Consent (where required)

4. How We Use Your Information

Your data may be used to:

  • Process and deliver your orders
  • Provide order confirmations and tracking updates
  • Respond to customer enquiries
  • Prevent fraud, abuse, and spam
  • Comply with legal, tax, and accounting requirements
  • Improve website performance and user experience

We do not sell, rent, or trade your personal data.

5. Data Retention

We only retain data for as long as necessary:

  • Order information: retained for up to 2 years, then securely deleted
  • Contact form submissions: retained for up to 3 months
  • Cookie data: stored according to expiry settings, controllable via your browser

6. Data Security

We take appropriate measures to protect your information, including:

  • SSL encryption across the website
  • Restricted administrative access controls
  • Secure data backups where applicable
  • Firewall and CMS security protections
  • Anti-spam protection using Google reCAPTCHA

7. Cookies & Tracking

We use cookies to improve site functionality and user experience.

Cookie Type Purpose
Session cookies Enable website navigation and user sessions
reCAPTCHA cookies Prevent spam and automated abuse
Preference cookies Remember user settings (if applicable)


You may disable or manage cookies through your browser settings at any time.

8. Third-Party Services

We may share necessary data with trusted third-party providers, including:

  • Payment processors (e.g. Stripe, PayPal)
  • Delivery companies (e.g. Royal Mail, DPD)
  • Website hosting and IT service providers (GDPR-compliant partners)
  • Google reCAPTCHA (for spam prevention)

These providers only access data required to perform their services and are not permitted to use it for marketing purposes.

9. International Data Transfers

Some third-party providers may process data outside the UK or EEA. In such cases, appropriate safeguards are applied, such as Standard Contractual Clauses or recognised international data transfer frameworks.

10. Your Rights

Under data protection law, you have the right to:

  • Access the personal data we hold about you
  • Request correction of inaccurate information
  • Request deletion of your data
  • Restrict or object to processing in certain circumstances
  • Request data portability (where applicable)
  • Withdraw consent where processing is based on consent
  • Lodge a complaint with the Information Commissioner’s Office (ICO)

To exercise any of these rights, contact us at: inclinepeps@gmail.com. We aim to respond within 30 days.

11. Children’s Privacy

Our website and services are not intended for individuals under 18 years of age. We do not knowingly collect personal data from minors.

12. Updates to This Policy

We may update this Privacy Policy periodically to reflect legal, technical, or operational changes. The latest version will always be posted on this page.

13. Contact Us

If you have any questions about this Privacy Policy or how your data is handled, please contact us:

Email: inclinepeps@gmail.com